Providing You the Latest in Qualitative Market Research
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Analyzing Data is No Replacement for Focus GroupsEvery so often the headlines will be all abuzz claiming that focus groups are dead, or outdated, or pointless. And yet, focus groups remain a...June 9, 2021
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Is it Safe to Resume In-Person Focus Groups?Over the past 18 months, most people are now accustomed to disruption. Our workplaces have been disrupted; our social lives have been disrupted; our personal...June 7, 2021
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Industry Insight : Tips for Recruitment DesignMedical research studies require careful planning and creativity, with each portion designed to elicit the optimal response. Recruitment is one of the most essential segments...May 27, 2021
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Medical- Its All About Design!The medical market research field is broad and expansive, particularly when it comes to healthcare and medical professionals. In the age of COVID-19, it’s not...May 27, 2021
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Getting the Data You Need in the Screening ProcessAs a leader in medical market research recruiting, Focus Insite works with screeners day in and day out. With this experience, we have gained valuable...May 27, 2021
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Recruiting for Political Surveys and PollsMany of our blog topics cover market research recruiting for qualitative and quantitative studies. While much of our recruiting effort is aligned with market research,...May 21, 2021
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Market Research Can’t Happen Without Transcription ServicesAnyone who has worked on qualitative market research projects knows that reams of data are produced. Qualitative research often includes focus groups and/or in-depth interviews,...May 18, 2021
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How Quarterly Reviews Improve Market Research Recruiting EffortsThe themes of many of our blogs highlight the benefits of partnering with a nationwide market research recruiting firm when designing qualitative and quantitative studies....May 10, 2021